#GenteSinMiedo
Digital Branding Campaign success case with Catalana Occidente
Categories: Strategy, Social, Digital Acquisition, Web, Creative
If you feel safe you can overcome any challenge
As part of their strategy to reach out to a younger audience, Seguros Catalana Occidente transferred us their objective of launching a new digital campaign built around the concept #GenteSinMiedo, which managed to innovate in its approach without losing sight of the values and brand essence the company has been building for more than 150 years of history.



+109 %
Leads generated
+100.000
Interactions on Instagram and Facebook
+2.000
Participations

@gentesinmiedo



































